It brings tremendous excitement when I find something really cool, completely by accident. And this wasn't something I found on Pinterst <gasp>.
Google Catalogs puts shopping in a whole new hemisphere. Not only can you thumb through a ton of different catalogs in different categories, you can make a direct purchases, upload catalogs (PDF file), make a note on each page of products (Google Merchant Feed Center) and view videos (You Tube)
Browse through an unlimited number of categories, even back issues. Such an organized way to shop (or just look at all the pretty things!) Plus it's eco-friendly.